Do you even know what PR is?

This is what you get when you search for Public Relations (PR) jobs on Monster Gulf. 

• Sales Manager
• HR Manager
• Arab Sales Executive
• Secretary to CFO (WHAT?!)
• Head of Supplement Sales
  

Uncool hacks

I don’t know about you, but I believe journalists who slam and mock their competition, publicly on Twitter, are unprofessional and uncool.

I have no idea if it’s acceptable within the journalism code of ethics and I don’t care. It’s still wrong.

A few pointers….

• Spending your day scanning competition articles and tweeting their flaws - for popularity and a few giggles -  says nothing but a big LOSER. You are intentionally trying to tarnish their reputation. Do you honestly think this will gain you more readers?  Pathetic.
• May I suggest another aphrodisiac? How about investigating and writing newsworthy articles?
• Enough with the superiority complex. Your publication is not without its flaws. People who live in glass houses ….
• You should stick to bashing PR folks. You are doing exceptionally well at that. And don’t worry about their feelings. They don’t give a crap. They get paid a lot. The more you bitch, the stupider you look.
• Leave crappy journalism trashing to PR folks. Let them return the favor by tweeting your failings.

Remember, you are accountable for everything you tweet. Don’t let it come back and bite you in the ass. Seriously, stop acting like a child.

Peace out. 

Screw you all

I am strongly against organizations going silent when in a crisis or under scrutiny (Hi, Etisalat). However, when you decide to be arrogant and hire nitwits for PR, it’s better to shut up.


Sharjah Electricity Water Authority, AKA Stopping Electricity Without Accountability, AKA SEWA, has been under a lot of heat lately because of power outages in the Emirate. Keep in mind the temperature in the UAE sores up to 50 degree Celsius in July. Read more about the Sharjah power outage. 

   

Not only did SEWA take their sweet time to respond to the issue, but they provided the public with one of the most heinous statements in history:

Sharjah Electricity and Water Authority, which provides power in the emirate, said the cuts were not unusual. “They are just ordinary power cuts,” a spokesman said without providing further information.

Source: The National  

Here's my interpretation of SEWA’s statement: “Screw you all. We will do whatever we want and we don’t have to justify it to the public.”

SEWA, you disgust me.